LESS™ is a proprietary salt replacement product based on the combination of multiple technologies that can be used in a broad range of sodium/salt reduction applications. It is unique because it maintains the flavor, quality, functionality and most shelf life aspects that common salt provides. LESS has been used to achieve significant salt reductions in bakery products, soups, meats, crackers, chips and other products. It can be used to improve taste in existing reduced sodium products because it has a strong initial flavor impact like salt and clean flavor finish all without any lingering off flavors like potassium chloride. LESS is a free flowing granular powder with physical properties similar to salt, and is typically two to three times stronger than salt depending on the application. It is added at the same stage in a process that common salt would be added.